Tallahassee may have just gotten better for all the fashion lovers; Urban Outfitters is here for the week. The temporary store is on tour and has come equipped with many popular trends. The store includes women’s and men’s clothing and will be in town until Thursday.
Alexandra Lee, a senior political science student from West Palm Beach, was of those students who heard about the store on Facebook and went to browse.
“I think it’s really great that they’ve came to town,” said Lee. “If we had our own Urban Outfitters, it’ll be a success, no doubt.”
Alyssa Goldberg, associate public relations manager, assisted with spearheading the tour.
“This is the first time that Urban Outfitters has done anything like this and Tallahassee has never had an Urban Outfitters store before,” said Goldberg. “This is the first time Urban Outfitters has ever held a tour and Tallahassee was a great location.”
The tour is just for the month of October. It kicked off in Columbia, S.C., giving the students of University of South Carolina a first glimpse.
The tour includes four stops, second being the University of Georgia.
“The locations we go to don’t have a permanent store,” said Goldberg. “We knew the students of Florida State and Florida A&M could take advantage of this opportunity.”
Goldberg said the locations were selected based on proximity of students.
The last stop is the University of Tennessee in Knoxville, Goldberg said.
Willie Holmes, a second-year broadcast journalism student, has been back to the store twice since Monday when the store first set up.
“I like the variety they had; I’m tired of the limited selection in Governor Square Mall,” said Holmes. “I heard that if they made an impressive amount of sales, that they were going to considered actually putting a store here.”
Urban Outfitters clothing appeal to the same age group as stores such as, Hollister, PacSun and Gap.
Students hope the Philadelphia-based clotihing store chain makes a permanent move to Tallahassee.
“There is no set plans right not as far as placing a permanent store here, but the excitement we seen on this tour will definitely influence the decision,” said Goldberg.
Andie Cusick, senior public relations manager, said she believed that the tour will achieve its ultimate goal.
“We’re excited to be introducing the Urban Outfitters retail experience to fans that don’t have access to a permanent Urban Outfitters Store of their own,” said Cusick. “Our goal is to provide these customers with a fully functioning mini-Urban Outfitters where they can shop the latest fall women’s and men’s collections.”
Due to the yesterday’s weather, the store did not open, however the hours for the remainder of the tour here will be extended two hours.
Joane Noel, a senior entamology student from Miami Beach, said she had planned to go yesterday.
“I was actually looking foward to going, but the weather pretty much messed that up,” said Noel. “I’m excited that its in town and I plan on going before it leaves.”
The store has set up a location on East College Avenue and South Duval Street.
The hours of operations for today and Thursday will be from noon to 10 p.m.